Challenge: Design a holiday e-card and subsequent landing pages with content supplied. E-card linked to landing page where recipients could vote for a charity of their choice. Landing page then directed recipient to a secondary page to view the voting results.
Responsible for: Full design of e-card and landing pages, including: typography, palette color, holiday graphic design.
Challenge: Utilizing brand logo and colors developed a range of social media templates for Twitter, Facebook, Instagram and LinkedIn for all client’s development groups.
Responsible for: Establishing a standard across all outlets for logo position, typography, infographic style, photo style and treatment - a total of 720 templates.
PART OF A TOTAL RE-BRAND.
Challenge: Design (interface only) a responsive site based of new brand. It should be impactful and unlike anything the client has had in the past.
Responsible for: All imagery/treatment, typography and layouts for home page and all secondary pages.
Challenge: Using suppled footage and stills, create a storyboard for in-house team to create a video promoting Coast 2 Coast 4 Cancer bike ride.
Responsible for: Full storyboard, accompanying assets, typography and audio.
https://drive.google.com/file/d/1HGAdOikxn12BRikzEZDshzKeriDDDJ1s/view
Challenge: Create an App icon for a railway mobile application that should reflect the BNSF brand while being easily recognized amongst other icons.
Responsible for: Creating all designs, color application and typography.